As if business was not hard already with banks not lending and the recession decreasing the value of properties, it would now seem that everybody wants to muscle in on your market. |
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| With the likes of Tesco winning Council approval to build a small town right next to the 2012 Olympics with 460 Houses, Library, School, 90 bedroom hotel, Town centre, Public park with a riverside footpath things can only get tougher. | |
No doubt ably the Tesco houses will be cheaper, fully furnished from the Tesco Catalogue Range, financed with a 12 month 0% interest Tesco mortgage & possibly 12 months of free groceries. |
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| The chances are this will force other developers to cut costs & slash margins to try and compete with Tesco for which they can not afford, So what are the other options? | |
As a developer you can join in the price war and offer cheaper prices, free furniture & deposits paid etc, or you can stand out from the rest and offer potential property buyers unique luxury apartments with a customised Multi Room Entertainment systems, Home Theatre & intelligent lighting all of which is very hard to put a price on. |
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| An Audio multi room system can cost from £1,500 for 4 rooms however can give an impression of a £5000 system, a Home theatre can cost as little as £2,500 however can give an impact of a £10,000 system, an intelligent lighting system with 4 mood scenes, off, raise and lower for a 2 lights can cost £200 and gives the impression of a £800 lighting system. | |
| With a system that is integrated into the property, the potential buyer will love the house & features, knowing that to get this system in another developers property they would have to renovate & redecorate which will cost £000s. | |
| A Premium Audio & Video Multi Room system with Video Touchscreens & Lighting integration can cost as little as £8,000 for 8 rooms, this kind of system has been known to cost £60k+ with other Multi Room Brands. | |
| PHC understand that installing a Multi Room Distribution system in all your properties can be expensive, which is why PHC can supply & 1st fix your development site free of charge** enabling every property you build to be upgraded with an intelligent multi room system whether your potential buyer buys from the plans or once the property is completed. |
** For PHC to 1st fix your entire development site we will require you to purchase a discounted Demo kit for which we will install & Commission free of Charge allowing you to demonstrate the Multi system to potential buyers |
| PHC can also supply promotional brochures to assist you in the sale of the Multi Room Systems |
| *** PHC and the Developer can agree on an installed package price per each property, this will allow the developer to add a premium to each system sold and to negotiate with the buyer the sale of the property |
| If you would like to discuss how PHC can work with your current/future projects please feel free to contact us |